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Understanding .au Domains

Discover the benefits of .au domains, the latest addition to Australia’s online landscape. While .com.au and .net.au have long been popular choices, .au domains offer Aussies a shorter, more direct web address for their businesses or ideas. Learn more about .au domains here.

Who Can Register .au Domains?

Only genuine Aussies are eligible. To secure a .au domain for yourself or your business, you must provide a physical address confirming your Australian residency. This ensures that legitimate local businesses are protected from overseas entities attempting to claim an Australian domain without a genuine presence.

Unlocking the Potential of .au Domains

The versatility of a .au domain makes it suitable for a wide range of Australian businesses, industries, and ventures. Whether you’re a restaurant, pub, retail store, software developer, or consultant, a .au domain establishes your local identity, signaling to fellow Aussies that you’re part of the community.

Why Choose a .au Domain?

  • Protect Your Online Presence: If you already own a .com.au or .net.au domain, securing the corresponding .au domain prevents others from capitalizing on your brand and diverting your traffic.
  • Enhanced Accessibility: A .au domain offers visitors an easier-to-type and remember web address, improving accessibility and brand recognition.

Support Local with .au Domains

Even if you don’t currently own a second-level .au domain, acquiring one emphasizes your local roots and reinforces the message that supporting your business means supporting Australian enterprises dedicated to enriching the nation.

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